Guides for practice owners
Plain answers to the questions practice owners ask us about Google. No jargon, and nothing you need to buy to use them.
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Accounting
Getting your accounting firm's Google profile ready for tax season
Many people look for an accountant in the weeks before the April filing deadline. The firms that show up clearly are the ones that prepared months earlier.
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All practices
How Google Ads budgets work for a small practice
Google Ads can bring calls quickly, or spend money quietly. Knowing how the budget actually works is the first step to telling the difference.
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Law
Google Business Profile for law firms: getting the basics right
People often look up a lawyer on Google before they ever pick up the phone. Here is how to set up a firm or practitioner profile that is clear, accurate and within the rules.
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All practices
Can you ask clients for Google reviews? A guide for regulated practices
Reviews help people choose a practice. For physiotherapists, lawyers and accountants, asking for them comes with two sets of rules. Here is how to stay inside both.
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Physiotherapy
A Google Business Profile checklist for physiotherapy clinics
When someone is in pain, your Google profile is often the first thing they see. This checklist covers what a complete clinic profile needs.
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All practices
How to tell which calls and enquiries come from Google
Most practices know their phone rings. Fewer know why. Here is how to see which calls, bookings and enquiries Google actually sends you.
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